Implicit bias

Implicit bias is just one of the many biases that undermine our decision making. This concept explores a popular form of bias, but check out improving team-decision making to get underneath other forms of bias.

Making people aware of their implicit biases doesn’t usually change minds. But here’s what does work

The science around how to shift implicit biases of people.


Implicit Association Test

This assessment brings dimension to implicit bias. It may help expose conscious and unconscious preferences.

Project Bias

Implicit Bias

This overview reviews implicit bias, why it matters, and what we can do about it.

Perception Institution


Designing a Bias Free Organization

Learn the concept of behavioral design and how it can neutralize our biases and unleash untapped potential.

Harvard Business Review (HBR)

Blindspot: Hidden Biases of Good People

In Blindspot, Mahzarin Banaji and Anthony Greenwald explore hidden biases that we all carry from a lifetime of experiences with Blindspot approved.inddsocial groups – age, gender, race, ethnicity, religion, social class, sexuality, disability status, or nationality.

Mahzarin Banaji and Anthony Greenwald


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